The following policy ("Policy") is intended to provide guidance for University of Wisconsin-Madison (“University”) student-athletes, coaches and staff around use of a student-athlete’s name, image and/or likeness for commercial purposes. This document provides definitions and regulations relating to use of a student-athlete’s name, image and/or likeness at the University. A student-athlete’s failure to comply with this Policy may result in penalties imposed by the NCAA and/or the University that could impact the student-athlete’s eligibility to participate in intercollegiate athletics and maintain an athletics scholarship. This Policy is subject to change.
Please direct all inquiries regarding this policy to NIL questions.